Millions of people log onto Instagram every single day. That is 500 million people who could be interacting with your posts, but you might’ve noticed that you are only seeing a couple of people at certain times each day having anything to do with what you are posting.
Why aren’t people interacting with you? Where are you going wrong? What can you do to have more people engage with your content?
Continue reading to find some new ways to build an Instagram following that you may not have thought about yet.
1. Gauge Your Insights
Taking a look at your insights will help you to learn more about your followers. When you do so, you’ll be able to answer a ton of questions about your followers, including:
- What time are your followers most active?
- What region of the world are they from?
- What age group are they a part of?
You will be able to create content that appeals to your followers. When you do this, you will also be inviting new followers with the same interests to find you.
Also, don’t diss on the Instagram algorithm. It isn’t there to deter you. You can actually use it to your advantage when it comes to building an Instagram following.
2. Connect With Your Followers
Creating interesting, original content and posting regularly can help you to gain a ton of followers. However, if you aren’t interacting with your followers, you aren’t really making an impression on them.
From your insights, you will be able to create content that caters to your followers. Once you start to get to know your followers, you will be able to create content that they really enjoy.
When your followers interact with your content, it’s important to interact with them and make them feel like valued members of the community that you’ve built.
3. Use the Right Hashtags
It’s important that you only use relevant hashtags. If it doesn’t pertain to you or your business, don’t use it. Nothing drives your readers crazy more than seeing hashtags that just don’t make any sense.
Using the right hashtags can help you to increase your Instagram popularity. Create a catchy, custom hashtag that attracts your audience to your business or your industry. Regularly tagging posts with your new, unique hashtag will help you to be seen as a leader amongst others in the industry.
The hashtag that you come up with can relate to your business name. It can also involve your industry and your location mashed together.
4. Build an Instagram Following
When you decide to build an Instagram following, you are signing up for a lot of hard work that involves using your brain to come up with original content and remembering to post this content on a specific schedule.
This might seem like a lot to take on, but sooner than you think, you will be making connections with new people who will support you in your future IG endeavors.
If you found this post to be helpful, make sure you check out our other content on internet marketing.